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【Benchmark Learning】Ideas and Objectives of Integrated Development of Production and Sales

2022-10-10

ICSC News

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Summary

In an era when supply is far greater than demand, in order to respond to market competition and create operating profits, steel companies must promote the integrated construction of production and sales to complete supply-side reform.

This year9moon6In 2018, Jingang Holdings Group launched a management consulting project with the aim of promoting the transformation of the development model of "market customer needs as production orientation and business and financial integration as the core of business and finance". This article explains the key ideas and practices of the integrated development of production and sales, "to take market customer needs as production orientation.The right knowledge.

1. Definition and requirements for the integration of production and sales of steel enterprises
The integration of steel companies' production and sales refers to the seamless connection and full process control of various business information from order reception to shipment to meet the needs of market customers. Production and sales integration must meet the following three requirements:

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Scope: All business and all processes are the scope.

Production and sales integration isWith quality standards as the core, the business scope covered by radiation includes customer inquiries,CertainlyPrice management, sales order acceptance, product specifications, metallurgy specifications, contract technology development, customer delivery commitment, residual materials and blanks acting, production schedule, production and ingredient management, production operation control, quality inspection management, physical and chemical tests, inventory control, shipment management, settlement management, quality assurance letter, customer complaint and other production and sales operations. On the other hand, the process scope includes the best path planning for each steel type and product of each specification on each production line process node, real-time production tracking, and dynamic path adjustment in response to various abnormalities.

02

Objective: The goal is to support the balance and optimization of cost, delivery time and quality.

To achieve the judgment benchmark for integrated production and sales, it is necessary to be able to master sufficient full process data, and to make real-time connections to each sales order and the input, output, operating time, quality and other data of production orders in each process, and conduct refined data collection, statistics, connection and status analysis to provide data support for various management decisions, so as to meet the company's balance strategy for cost, delivery time, and quality when facing customers, and further support the requirements of further refine analysis caliber and optimize analysis methods.

03

Basics: Based on the rationalization of operations and the cornerstone of production automation.

Production and sales integration involves various business interactions between various units and at different times and locations. Therefore, it is necessary to focus on the company's strategy and meet the needs of market customers, and make good organizational rights and responsibilities planning and arrangement of various businesses.P(planning)D(implement)C(monitor)A(Adjust actions)The mutual connection between them, without this series of business sorting, there is no way to achieve production and sales integration. On the other hand, without the automated collection of various production, metrology and quality inspection data, it cannot support the rapid production rhythm and cannot achieve the goal of integrated production and sales.
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Taiwan Sinosteel Group Hot Rolling Production Line

two,Improve the competitiveness of steel companies through integrated production and sales

The steel industry is a capital-intensive and technology-intensive industry with huge investment amounts, a wide variety of products and complex manufacturing procedures. In an era when supply is far greater than demand, in order to respond to market competition and create operating profits, steel companies must promote the integrated construction of production and sales to complete supply-side reform. Judging from the above-mentioned requirements for production and sales integration, the reform plan must consider refining the control points to each operation and each process node (cost center), and at the same time, it can improve the following indicators in an orderly, balanced and continuously:

1. Optimize product structure (such as medium and high grade ratio…)

2. Improve product quality level and stability (such as contract technology development, quality inspection management, quality management...)

3. Improve the efficiency and work quality of each business (such as sales orders, production ingredients, shipment, settlement...)

4. Continuous cost reduction (such as detailed analysis of the cost of manpower, raw materials and energy in each process...)

5. Improve production and production efficiency (such as production planning, operation schedule…)

6. Improve the accurate delivery rate (such as customer delivery commitments, production plans…)

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Taiwan Sinosteel Group Flat Billet Production Line

three,ConclusionImportant tool for the new journey of steel

Jingang experience20With leapfrog development in the New Year, it has now developed into a steel enterprise in the entire industrial chain integrating coking, iron and steel, comprehensive recycling of resources, power generation, high-end thin plate production and deep processing. On the new journey, the integrated production and sales construction will be the most important tool to help Jingang achieve "innovation, green, open, and smart Jingang".